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Media setting up Rahul – Modi contest for TRP ratings

Conventional wisdom being forged by lobbies is veering around to the view that there shall be either a UPA-III or an NDA-II after the 2014 General Elections. In which case why this high decibel clamour for Narendra Modi and Rahul Gandhi as prime ministerial candidates for the BJP and Congress respectively?

Of course such a facile scenario would simplify matters for the talk show hosts, the TRP hunters: just place faces in those six boxes on the screen and trigger a daily diet of prime time cacophony, as riveting as a street brawl.

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Why news isn't a pair of Levis

In India, we have this ridiculous tendency to paint most international news stories with a desi brush. From NASA space missions to Egyptian protests to insider trading cases; it’s horrendous to read stories that begin with the headline “NRI man,” “Indian-origin woman.” That’s a spin that doesn’t need highlighting the way it is.

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CWG, Kalmadi, Indian Media and Paid News

A leading English newspaper sent a proposal to Kalmadi for positive coverage of the CWG in November 2009. The entire deal was worth Rs 12.19 crore. The media group wanted an “Official Newspaper” status for its flagship newspaper.

The proposal stated: “We do not solicit any financial assistance from CWG for the above activities apart from the regular advertising support for encouragement.”

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