Everything ‘Social’

To a large extent, social media has also contributed to polarizing opinions in the present political discourse. It is on social media that political battle-lines are being drawn with heated pro and against contentions, counter contentions and a daily dose of political passions and emotions. It is as if the electoral battle has now moved from the ‘realpolitik’ domain to the social media space.

Read More To mobilize or to polarize? Social Media in Mandate 2014